1K+
Catering orders managed daily across the network
$50M+
Annual catering orders
10%+
Catering revenue growth (CAGR) over last decade
Spotting the Shift - and Needing the Right Platform to Capture It
Einstein's identified two structural trends reshaping how businesses feed their teams: professionals were bypassing sit-down lunches and replicating the experience in-office through catering, and organizations were increasingly offering catering as a workplace perk. Catering was on a trajectory to become a $140B+ industry growing at nearly 7% annually - far outpacing in-store dining. For Einstein's, with a menu and format purpose-built for group occasions, this was a channel where they could build a real competitive advantage.
But capitalizing on it required a platform that could serve as a true system of record, deliver a seamless first-party guest experience, streamline kitchen execution at scale, and provide enterprise-wide visibility across a high-margin business. After evaluating the market, Einstein's selected MONKEY - not as a retrofitted takeout tool, but as a standalone catering platform built for the planning, complexity, and scale their program demanded.
A Catering Platform Built for Enterprise Scale
MONKEY replaced a patchwork of disconnected tools with a unified catering platform. First-party online ordering gave guests a seamless direct channel, while kitchen execution tools - automatically generating production calendars, pack slips, prep sheets, and delivery instructions - allowed the team to absorb significant volume growth without adding operational headcount.
The CRM enabled personalized outreach, automated marketing, and repeat-guest nurturing at scale. Enterprise-wide reporting gave leadership the visibility to make confident investment decisions about the channel. Throughout the deployment, MONKEY operated as a genuine strategic partner - helping Einstein's not just implement software, but structure and continuously optimize their entire catering operation.
"The MONKEY team is deeply knowledgeable about the catering business - they're far more than a software provider. They've been a true partner throughout our deployment, and our investment in this technology has meaningfully strengthened our catering business."
BETH BRIGGS
VP OF IT, EINSTEIN BROS. BAGELS
From Early Mover to National Catering Leader
01
1,000+ ORDERS A DAY. $10M+ ANNUAL REVENUE.
Einstein's catering program, built on MONKEY, now processes more than 1,000 catering orders daily across their network - driving over $10M in annual catering revenue. What started as an early-mover bet on a growing channel became one of the largest catering programs in the country.
02
SCALE WITHOUT PROPORTIONAL COST
MONKEY's kitchen execution tools - automating the production calendar, pack slips, prep sheets, and routing - allowed Einstein's to grow catering volume significantly without adding operational headcount. Restaurant teams gained efficiency while the catering program grew around them.
03
A PARTNER WHO KNOWS CATERING
Einstein's didn't just get software - they got a team that deeply understands the catering business. Ongoing collaboration with MONKEY helped them continuously refine their approach, use the CRM to drive repeat revenue, and leverage reporting to prove the ROI of the channel to leadership over and over again.
"The MONKEY team is deeply knowledgeable about the catering business - they're far more than a software provider. They've been a true partner throughout our deployment, and our investment in this technology has meaningfully strengthened our catering business."
BETH BRIGGS
VP OF IT, EINSTEIN BROS. BAGELS
Catering-First. Built for Scale.
Einstein's story proves that catering done right - with the right platform, the right partner, and the right infrastructure - can become one of the most powerful revenue channels in a restaurant brand's portfolio. MONKEY gave Einstein's the tools to move from early mover to national leader, and the partnership to keep growing.